Having being kidnapped and shipped to Egypt for a week I decided that I’d hit up some literature on the beach, and whilst I don’t normally post book reviews on here because they take too long, Lord Sugar’s autobiography however stood out for me, and as a valuable insight into being a successful businessperson I figured it worthy of a quick ramble.

Life & Times Of A Serial Entrepreneur

Prior to reading this book I knew of Lord Sugar through, of course, the fantastic “The Apprentice” on BBC TV, and as a kid trying to like football in the 90s, I did sort of know him from his illustrious days at Spurs; and of course I knew he essentially “was” Amstrad too – but that I didn’t know too much about.

Diving into the book you get a fantastic look at how little Alan grew up on a Council estate in London and, using some common sense, hard graft and more than a little cheeky chappiness, began to amass his fortune from a very early (teen)age.

The One Paragraph Review

Charting his rise from photographer (ish) to electronics magnate; the meteoric rise and the extremely serious business issues that Lord Sugar has navigated is an inspiring read for any budding businessperson. I really don’t want to go into detail because of my point about reviews being a little cumbersome; bottom line: if you want to succeed in business, this autobiography will give you some serious insight into how to handle certain situations, suppliers, business deals and the importance of understanding your market.

Buy it.